Emily Gary
is a product designer specializing in research-driven strategic design and interactive multimedia experiences.
IntroI bring a strong analytical foundation shaped by my undergraduate degree in mathematics and 6 years of experience in analytics, product management, and UX research at Amazon. My design experience has been focused on consumer-facing products at early-stage startups. In addition to my strategic work, I maintain a parallel creative practice in narrative-based experiential design.
Featured Projects
Rent the Runway
A research-led product detail page redesign that simplified the prospect experience and unlocked product-led discovery to drive new-member acquisition.
PRODUCT DESIGN • UX RESEARCH • PRODUCT STRATEGYFermat Commerce
A design project that improved product peformance and delivered an end-to-end consumer-facing social shopping experience.
UX DESIGN • RESEARCH & FUNNEL OPTIMIZATION
Lower.com
A research-led design project that introduced automated, personalized loan estimates to potential borrowers to increase lead quality for a digital mortgage product.
USER PERSONAS • INTERFACE DESIGN • UX DESIGN
Hi, I’m Emily
I’m a strategic designer with a background spanning statistics, research, mixed-media art, and storytelling. I’m equal parts analytical and creative so I am happiest when I get to use these skills together to create something new.
I have an undergraduate degree in math and spent the first five years of my career working at Amazon in product and analytics roles, which set the foundation for how I think about systems, experimentation, and decision-making at scale. In pursuit of new experiences (and a bit more creativity), I began my graduate studies at Parsons School of Design and earned a Master of Fine Arts in Design & Technology. During this time, I discovered my passion for multimedia experience design and worldbuilding, which continues to influence how I approach product design across changing contexts and emergent technology. Since then, I’ve been working as a product designer at startups solving a variety of problems and I thrive when I get the opportunity to bring a new idea to life, simplify a complex system, or add a little bit of fun to the product experience.
Outside of work, I’m usually hiking, reading speculative fiction, listening to indie girl bands, or discussing my ideas with anyone who will listen. I like to make art when I’m feeling inspired and my creative practice explores the human experience through narrative-based mixed media. Most recently, I exhibited my work at the 2025 NYC x Design, but I’m always working on something new.